---
title: "Connect Bread & Butter and CleverReach - APIANT.ai"
description: "When \"New Authentication\" fires in Bread & Butter, your agent runs \"Add Order Item\" in CleverReach."
canonical: "https://apiant.ai/connect/bread-butter-to-cleverreach"
---

# Connect Bread & Butter and CleverReach

When **New Authentication** fires in [Bread & Butter](https://apiant.ai/connections/bread-butter), your agent runs **Add Order Item** in [CleverReach](https://apiant.ai/connections/cleverreach), or **New Campaign** in CleverReach to **Add contact us submission** in Bread & Butter. Describe the whole flow and it is built, tested on every scenario and kept running.

Bread & Butter **6** triggers Bread & Butter **24** actions CleverReach **3** triggers CleverReach **19** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Bread & Butter and CleverReach to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Bread & Butter and CleverReach can do together

### From Bread & Butter to CleverReach

- When **New Authentication** in Bread & Butter then **Add Order Item** in CleverReach
- When **New Contact Us Submission** in Bread & Butter then **Unsubscribe Email** in CleverReach

### From CleverReach to Bread & Butter

- When **New Campaign** in CleverReach then **Add contact us submission** in Bread & Butter
- When **New Subscriber** in CleverReach then **Add lead list** in Bread & Butter

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Bread & Butter and CleverReach

## Triggers and actions 9 triggers · 43 actions

- Trigger

**New Authentication**

Triggers every time a user signs in.

- Trigger

**New Contact Us Submission**

Triggers when a user submits the Contact Us tool.

- Trigger

**New Custom Fields**

Triggers when a user submits the Custom Fields for Registration.

- Trigger

**New Custom User Event**

Triggers when a user subscribes to custom events, selected in the triggers section below.

- Trigger

**New Email Captured**

Triggers when a user enters their email address, or signs in with SSO for the first time.

- Trigger

**New Profile Verified**

Triggers when a user signs in for the first time.

- Action

**Add contact us submission**

Records a Contact Us submission from a visitor's device in a Bread & Butter app.

- Action

**Add event**

Records an event (such as a page view or custom event code) for a device in a Bread & Butter app.

- Action

**Add form submission**

Records a form submission from a visitor's device in a Bread & Butter app, capturing their email, name and any extra form fields.

- Action

**Add lead list**

Creates a lead list in a Bread & Butter app from a set of leads, returning the new list with its lead count and credit quote.

- Action

**Add tag**

Creates a new tag in a Bread & Butter app.

- Action

**Add user custom values**

Saves custom field values (key/value pairs) for a visitor in a Bread & Butter app.

- Action

**Create custom event definition**

Creates a custom event definition in a Bread & Butter app, which users can then trigger and which can be subscribed to.

- Action

**Create webhook**

Subscribes a webhook URL to a Bread & Butter event so Bread & Butter posts each new occurrence to it. Returns the id of the new subscription.

- Action

**Delete tag**

Deletes a tag from a Bread & Butter app.

- Action

**Get credit balance**

Returns the credit balance for a Bread & Butter app, including credits used this period, the monthly allowance and pending enrichments.

- Action

**Get device profile**

Returns the sign-in options and the visitor's profile state for one registered device.

- Action

**Get lead list**

Returns a Bread & Butter lead list by its ID, including its processing status, lead counts and credit usage.

- Action

**Identify user**

Identifies an anonymous visitor's device as a known person in a Bread & Butter app by attaching their email address and name.

- Action

**List app triggers**

Returns the triggers set up in a Bread & Butter app, including webhook subscriptions, with their kind, filters and activity state.

- Action

**List custom event definitions**

Returns the event definitions configured in a Bread & Butter app, optionally filtered to enabled or disabled ones.

- Action

**List Events**

Returns the events recorded in a Bread & Butter app — sign-ins, page views, custom events, form submissions and more — optionally narrowed to one user or a date range.

- Action

**List lead lists**

Returns all lead lists in a Bread & Butter app, including each list's status, lead counts and credit usage.

- Action

**List tags**

Returns every tag defined in a Bread & Butter app, with each tag's id and name.

- Action

**List user events**

Returns the page views and events (sign-ins, custom events, form submissions and more) a user recorded during one of their sessions in a Bread & Butter app.

- Action

**List users**

Returns the users (visitors and leads) recorded in a Bread & Butter app, optionally narrowed to one email address or user state.

- Action

**List user sessions**

Lists the sessions of one Bread & Butter user, newest first, with each session's ID, start time, location, device and page view count.

- Action

**Record external authentication**

Records that a visitor signed in through your own login system, linking their device to the user with that email address.

- Action

**Register device**

Registers a new visitor device in a Bread & Butter app and returns its device ID.

- Action

**Update user lead status**

Updates a user's lead status in a Bread & Butter app by setting their lead status rank.

- Trigger

**New Campaign**

Triggers when a new mailing campaign is created.

- Trigger

**New Subscriber**

Triggers when a new subscriber is added to a specified integration list.

- Trigger

**New Unsubscriber**

Triggers when any current subscriber unsubscribes from a specified list.

- Action

**Add attribute**

Create a global attribute.

- Action

**Add group**

Create a group (receiver list).

- Action

**Add mailing**

Create a mailing.

- Action

**Add Order Item**

Add a new order item for subscriber.

- Action

**Add subscriber tags**

Add tags to a receiver.

- Action

**Add/Update Subscriber**

Adds a new subscriber in a selected list. Can be used to update an existing subscriber too.

- Action

**Delete group**

Delete a group (receiver list).

- Action

**Delete subscriber**

Delete a receiver from a group.

- Action

**Delete subscriber tags**

Remove tags from a receiver.

- Action

**Find Subscriber**

Search for subscribers in all lists in CleverReach. If found, the subscriber data will be returned along with the list id.

- Action

**Get group**

Get a group (receiver list) by id.

- Action

**Get mailing**

Get a mailing by id.

- Action

**Get subscriber**

Get a receiver by id or email.

- Action

**List attributes**

List attributes.

- Action

**List groups**

List all groups (receiver lists).

- Action

**List mailings**

List mailings.

- Action

**List subscribers**

List receivers in a group.

- Action

**Unsubscribe Email**

Unsubscribes an email address from a selected list.

- Action

**Update group**

Update a group (receiver list).

## Each app on its own

- [ **Bread & Butter** Augment your lead funnel with first-party data.](https://apiant.ai/connections/bread-butter)
- [ **CleverReach** CleverReach is an email marketing solution that lets you easily create newsletters online and send them to...](https://apiant.ai/connections/cleverreach)

Reviews

## What our customers say

## More from Bread & Butter

- [ **Bread & Butter to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/bread-butter-to-hubspot)
- [ **Bread & Butter to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/bread-butter-to-salesforce)
- [ **Bread & Butter to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/bread-butter-to-slack)
- [ **Bread & Butter to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/bread-butter-to-google-sheets)
- [ **Bread & Butter to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/bread-butter-to-gmail)
- [ **Bread & Butter to Google Calendar** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/bread-butter-to-google-calendar)

## More into CleverReach

- [ **Calendly to CleverReach** Calendly is a scheduling automation platform for eliminating the back-and-forth emails to find the perfect...](https://apiant.ai/connect/calendly-to-cleverreach)
- [ **ActiveCampaign to CleverReach** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-cleverreach)
- [ **Airtable to CleverReach** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-cleverreach)
- [ **Asana to CleverReach** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/asana-to-cleverreach)
- [ **Brevo to CleverReach** Brevo is the leading CRM suite designed to cultivate long-term customer relationships and help businesses...](https://apiant.ai/connect/brevo-to-cleverreach)
- [ **Capsule CRM to CleverReach** Capsule is an online hosted CRM system for individuals, small businesses and sales teams wanting a simple...](https://apiant.ai/connect/capsule-crm-to-cleverreach)

Questions

## Bread & Butter and CleverReach, answered

###

### What can start an automation from Bread & Butter?

Any of Bread & Butter's 6 triggers in the catalog, including New Authentication, New Contact Us Submission, New Custom Fields and New Custom User Event. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in CleverReach when something happens in Bread & Butter?

Any of CleverReach's 19 actions, including Update group, Add attribute, Add group and Add mailing. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from CleverReach to Bread & Butter?

Yes. When something happens in CleverReach, your agent can act in Bread & Butter too. This page covers both directions: CleverReach's triggers and Bread & Butter's actions are listed here as well.

###

### Do I have to build a connector for Bread & Butter or CleverReach?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Bread & Butter and CleverReach without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
