Integration
Connect Blueshift and Direct Mail
When New Campaign Activity fires in Blueshift, your agent runs Add or Update Contact in Direct Mail, or New Contact in Direct Mail to Merge Customers in Blueshift. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Blueshift and Direct Mail to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Blueshift and Direct Mail can do together
From Blueshift to Direct Mail
When New Campaign Activity in Blueshift
then Add or Update Contact in Direct Mail
When Campaign Execution Status in Blueshift
then Update Contact in Direct Mail
From Direct Mail to Blueshift
When New Contact in Direct Mail
then Merge Customers in Blueshift
When Updated Contact in Direct Mail
then Track Customer Start in Blueshift
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Blueshift and Direct Mail
Triggers and actions 5 triggers · 26 actions
Trigger
Campaign Execution StatusTriggers when a Blueshift campaign's status changes (for example launched, paused or completed).
Trigger
New Campaign ActivityTriggers when a customer has new Blueshift campaign activity, such as a send, open or click.
Action
Add campaignCreates a one-time or event-triggered campaign with a single message trigger, optionally launching it immediately.
Action
Add events in bulkSends up to 30 customer events to Blueshift in a single call, such as purchases, views or custom events.
Action
Add user to listAdds a single user, identified by email or customer ID, to a Blueshift custom user list.
Action
Create CatalogCreates a new product catalog in Blueshift and returns its UUID.
Action
Delete a CustomerDeletes a customer profile from Blueshift by email or customer ID.
Action
Get catalogReturns the details of one catalog, including its name, type, upload method, update frequency, column mappings and when it was last processed.
Action
Get customerReturns a Blueshift customer's full profile, including contact details, engagement metrics and custom attributes, looked up by the customer's UUID.
Action
List campaignsReturns the campaigns in your Blueshift account, optionally filtered by name, author, creation or start date, status, type and archived status.
Action
List catalogsReturns all catalogs in your Blueshift account, including each catalog's UUID, name, item count, status and archived flag.
Action
List email templatesReturns the email templates in your Blueshift account, optionally filtered by name, archived status or editor type.
Action
List segmentsReturns the segments in your Blueshift account, optionally filtered by name and archived status.
Action
Merge CustomersMerges two Blueshift customer profiles into one customer ID.
Action
Remove user from listRemoves a single user, identified by email or customer ID, from a Blueshift custom user list.
Action
Send an EventSends a customer event to Blueshift, authenticated with your Event API Key.
Action
Track Customer StartResumes Blueshift tracking for a previously forgotten customer.
Action
Track Customer StopStops Blueshift from tracking a customer (forget the customer).
Action
Trigger CampaignTriggers an API-triggered Blueshift campaign for one recipient.
Trigger
New ContactTriggers when a new contact is added to a Direct Mail address group.
Trigger
Sent CampaignTriggers when an email campaign is sent from a Direct Mail project (a new campaign report appears).
Trigger
Updated ContactTriggers when a contact in a Direct Mail address group is added or changes, including being unsubscribed or hard bounced.
Action
Add or Update ContactAdds a contact to a Direct Mail address group; Direct Mail merges it with an existing contact that has the same email address.
Action
Delete ContactRemoves the contact with the given email address from a Direct Mail address group.
Action
Find ContactFinds a contact in a Direct Mail address group by email address.
Action
Get reportReturns a campaign report from a Direct Mail project, including its delivery statistics and links to recipients, opens and clicks.
Action
List address groupsReturns every address group (mailing list) in a Direct Mail project, with its name, UUID, blacklist flag and address count.
Action
List projectsReturns every Direct Mail project your API key has been granted access to.
Action
List reportsReturns the campaign reports in a Direct Mail project, with send date, status and open, click, bounce and unsubscribe counts.
Action
Unsubscribe ContactMarks the contact with the given email address as unsubscribed in a Direct Mail address group.
Action
Update ContactUpdates the contact with the given email address in a Direct Mail address group.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Blueshift and Direct Mail, answered
What can start an automation from Blueshift?
Any of Blueshift's 2 triggers in the catalog, including New Campaign Activity and Campaign Execution Status. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Direct Mail when something happens in Blueshift?
Any of Direct Mail's 9 actions, including Update Contact, Add or Update Contact, Find Contact and Get report. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Direct Mail to Blueshift?
Yes. When something happens in Direct Mail, your agent can act in Blueshift too. This page covers both directions: Direct Mail's triggers and Blueshift's actions are listed here as well.
Do I have to build a connector for Blueshift or Direct Mail?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Blueshift and Direct Mail without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.