--- title: "Connect Bigin by Zoho CRM to Optimizely - APIANT.ai" description: "When \"New Event\" fires in Bigin by Zoho CRM, your agent runs \"Add page\" in Optimizely." canonical: "https://apiant.ai/connect/bigin-by-zoho-crm-to-optimizely" --- # Connect Bigin by Zoho CRM to Optimizely When **New Event** fires in [Bigin by Zoho CRM](https://apiant.ai/connections/bigin-by-zoho-crm), your agent runs **Add page** in [Optimizely](https://apiant.ai/connections/optimizely). Describe the whole flow and it is built, tested on every scenario and kept running. Bigin by Zoho CRM **7** triggers Bigin by Zoho CRM **35** actions Optimizely **26** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Bigin by Zoho CRM and Optimizely to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Bigin by Zoho CRM can start in Optimizely - When **New Event** in Bigin by Zoho CRM then **Add page** in Optimizely - When **New Pipeline Record** in Bigin by Zoho CRM then **Add project** in Optimizely Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Bigin by Zoho CRM and Optimizely ## Triggers and actions 7 triggers · 61 actions - Trigger **New Event** Triggers when a new event is added. - Trigger **New Pipeline Record** Triggers when a new pipeline record is created. - Trigger **New Product** Triggers when a new product is created. - Trigger **New Task** Triggers when a new task is added. - Trigger **Updated Company** Triggers when an existing company is updated. - Trigger **Updated Contact** Triggers when an existing contact is updated. - Trigger **Updated Pipeline Record** Triggers when a pipeline record is updated. - Action **Add note** Adds a note to a Bigin contact, company, pipeline record, product, task, event or call. - Action **Add tags to record** Add tags to a record. - Action **Create Call** Adds a new call record (logged or scheduled call) in Bigin. - Action **Create Company** Creates a new company - Action **Create Contact** Creates a new contact. - Action **Create Event** Creates a new event. - Action **Create or Update Company** Creates a company in Bigin, or updates the existing company when one already matches on the company's unique fields (by default the company name). - Action **Create or Update Contact** Creates a contact in Bigin, or updates the existing contact when one matches on the duplicate-check fields (such as email). - Action **Create or Update Pipeline Record** Creates a pipeline record (deal) in Bigin, or updates the existing one that matches on its unique fields (the deal name by default). - Action **Create Pipeline Record** Adds a new pipeline record (deal) to Bigin in the chosen sub-pipeline and stage. - Action **Create Product** Creates a new product. - Action **Create Task** Creates a new task. - Action **Delete company** Deletes a company (Accounts module record) from Bigin. - Action **Delete contact** Deletes a contact from Bigin by its ID. - Action **Delete pipeline record** Deletes a pipeline record (deal) from Bigin by its ID. - Action **Delete Product** deletes a product record from the Bigin Products module (Bigin v2 Delete Records API, same shape as the connector's Delete contact / Delete company ops). - Action **Delete task** Deletes a task from Bigin by its ID. - Action **Get company** Fetches a company by ID. An error occurs if the company is not found. - Action **Get contact** Retrieves the full details of a single Bigin contact by its record ID, including any custom fields. - Action **Get pipeline record** Retrieves one Bigin pipeline record (deal) by its ID, including its custom fields. - Action **Get Records Using COQL Query** Runs a COQL SELECT query against a Bigin module (Contacts, Accounts, Pipelines, Products, Calls, Events, Tasks) and returns the matching records. - Action **Get Task** Returns one Bigin task by its ID, with its subject, status, priority and owner. - Action **List Notes** Returns the notes attached to a Bigin record, such as a company, contact or pipeline record. - Action **Search Company** Returns the Bigin companies that match a search word, email address, phone number, or field criteria. - Action **Search Contact** Returns the Bigin contacts that match a search word, email address, phone number or field criteria. - Action **Search Event** Search Bigin events by a word, email, phone number or field criteria and return the matching events. - Action **Search Pipeline Record** Returns the pipeline records (deals) that match a search word, email, phone number or field criteria. - Action **Search Product** Returns the products that match a search word, email, phone number or field criteria. - Action **Search Task** Searches Bigin tasks by word, email, phone or field criteria and returns the matches. - Action **Update Company** Updates an existing company (Accounts module) in Bigin. Only the fields you fill in are changed. - Action **Update Contact** Updates an existing contact in Bigin. Only the fields you fill in are changed; blank fields are left as they are. - Action **Update Event** Updates an existing event - Action **Update Pipeline Record** Updates an existing pipeline record (deal) in Bigin. Only the fields you fill in are changed. - Action **Update Product** Updates an existing product in Bigin. Only the fields you fill in are changed. - Action **Update Task** Updates a new task. - Action **Add attribute** Creates a new attribute in an Optimizely project, which can be used to target audiences. - Action **Add audience** Adds a new audience to an Optimizely project and returns the id of the audience that was created. - Action **Add campaign** Creates a new personalization campaign in an Optimizely project and returns its id. - Action **Add experiment** Creates a new experiment in an Optimizely project and returns its id. - Action **Add feature** Creates a new feature flag in an Optimizely project. Works only with legacy Full Stack projects, and returns the id of the new feature. - Action **Add page** Creates a new page in an Optimizely project, defining the URL where experiments and campaigns can run and when it activates. Returns the created page. - Action **Add project** Creates a new Optimizely project in your account and returns the created project. - Action **Delete experiment** Archives an Optimizely experiment by its ID. Optimizely keeps archived experiments rather than permanently removing them. - Action **Get audience** Returns a single Optimizely audience by its ID, including its name, targeting conditions and status. An error occurs if the audience is not found. - Action **Get campaign** Returns a single Optimizely campaign by its ID, including its status, metrics, targeting and custom field values. - Action **Get experiment** Returns a single experiment by its ID, including its status, variations, metrics and targeting. Fails if the experiment is not found. - Action **Get experiment results** Returns the results of an Optimizely experiment, including metric performance per variation, reach and statistical significance, optionally limited to a time range or visitor segment. - Action **Get feature** Returns a single feature by its ID, including its variables and its rollout rules in each environment. Works only with legacy Full Stack projects. - Action **Get project** Returns all the properties of a single Optimizely project, including its platform, status and web snippet settings. - Action **List attributes** Returns all attributes in an Optimizely project, including their keys, names and archived status. - Action **List audiences** Returns the audiences in an Optimizely project, optionally filtered by archived or journey status. - Action **List campaigns** Returns all campaigns in an Optimizely project, optionally narrowed by journey or archived status. - Action **List environments** Returns all of the environments that have been created in an Optimizely project. - Action **List events** Returns all events in an Optimizely project, including pageview events and, optionally, classic goals. - Action **List experiments** Returns all experiments in an Optimizely project or campaign. - Action **List features** Returns all features created in an Optimizely project, including their variables and per-environment rollout rules. - Action **List pages** Returns the pages defined in an Optimizely project, optionally including single-use pages generated for campaign URL targeting. - Action **List projects** Returns all the projects in your Optimizely account, with their settings and status. - Action **Update campaign** Updates an existing Optimizely campaign's details, targeting and metrics, and can publish, start, pause, resume or unarchive it. Returns the updated campaign. - Action **Update experiment** Updates an Optimizely experiment's settings, such as its name, audiences, metrics, variations and schedule, and can optionally publish, start, pause, resume or unarchive it. Returns the updated experiment. - Action **Update feature** Updates an existing feature's name, key, description, variables, environment rollout rules or archived state, and returns the updated feature. ## Each app on its own - [ **Bigin by Zoho CRM** Bigin is a sales pipeline management software that lets you manage deals, track activities and keep all the...](https://apiant.ai/connections/bigin-by-zoho-crm) - [ **Optimizely** The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be...](https://apiant.ai/connections/optimizely) Reviews ## What our customers say ## More from Bigin by Zoho CRM - [ **Bigin by Zoho CRM to Zoho Campaigns** Zoho Campaigns lets you send email and social media campaigns to your subscribers.](https://apiant.ai/connect/bigin-by-zoho-crm-to-zoho-campaigns) - [ **Bigin by Zoho CRM to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/bigin-by-zoho-crm-to-hubspot) - [ **Bigin by Zoho CRM to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/bigin-by-zoho-crm-to-salesforce) - [ **Bigin by Zoho CRM to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/bigin-by-zoho-crm-to-slack) - [ **Bigin by Zoho CRM to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/bigin-by-zoho-crm-to-google-sheets) - [ **Bigin by Zoho CRM to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/bigin-by-zoho-crm-to-gmail) ## More into Optimizely - [ **HubSpot to Optimizely** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-optimizely) - [ **Salesforce to Optimizely** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-optimizely) - [ **Slack to Optimizely** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-optimizely) - [ **Google Sheets to Optimizely** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-optimizely) - [ **Gmail to Optimizely** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-optimizely) - [ **Google Calendar to Optimizely** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-optimizely) Questions ## Bigin by Zoho CRM and Optimizely, answered ### ### What can start an automation from Bigin by Zoho CRM? Any of Bigin by Zoho CRM's 7 triggers in the catalog, including New Event, New Pipeline Record, New Product and New Task. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Optimizely when something happens in Bigin by Zoho CRM? Any of Optimizely's 26 actions, including Update campaign, Update experiment, Update feature and Add attribute. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Optimizely to Bigin by Zoho CRM? Optimizely has no triggers in the catalog today, so automations start in Bigin by Zoho CRM. If you need the other direction, ask: your agent reads Optimizely's API documentation and adds it. ### ### Do I have to build a connector for Bigin by Zoho CRM or Optimizely? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Bigin by Zoho CRM and Optimizely without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.