--- title: "Connect Bigin by Zoho CRM and Bread & Butter - APIANT.ai" description: "When \"New Event\" fires in Bigin by Zoho CRM, your agent runs \"Add event\" in Bread & Butter." canonical: "https://apiant.ai/connect/bigin-by-zoho-crm-to-bread-butter" --- # Connect Bigin by Zoho CRM and Bread & Butter When **New Event** fires in [Bigin by Zoho CRM](https://apiant.ai/connections/bigin-by-zoho-crm), your agent runs **Add event** in [Bread & Butter](https://apiant.ai/connections/bread-butter), or **New Authentication** in Bread & Butter to **Add tags to record** in Bigin by Zoho CRM. Describe the whole flow and it is built, tested on every scenario and kept running. Bigin by Zoho CRM **7** triggers Bigin by Zoho CRM **35** actions Bread & Butter **6** triggers Bread & Butter **24** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Bigin by Zoho CRM and Bread & Butter to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Bigin by Zoho CRM and Bread & Butter can do together ### From Bigin by Zoho CRM to Bread & Butter - When **New Event** in Bigin by Zoho CRM then **Add event** in Bread & Butter - When **New Pipeline Record** in Bigin by Zoho CRM then **Add contact us submission** in Bread & Butter ### From Bread & Butter to Bigin by Zoho CRM - When **New Authentication** in Bread & Butter then **Add tags to record** in Bigin by Zoho CRM - When **New Contact Us Submission** in Bread & Butter then **Create Contact** in Bigin by Zoho CRM Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Bigin by Zoho CRM and Bread & Butter ## Triggers and actions 13 triggers · 59 actions - Trigger **New Event** Triggers when a new event is added. - Trigger **New Pipeline Record** Triggers when a new pipeline record is created. - Trigger **New Product** Triggers when a new product is created. - Trigger **New Task** Triggers when a new task is added. - Trigger **Updated Company** Triggers when an existing company is updated. - Trigger **Updated Contact** Triggers when an existing contact is updated. - Trigger **Updated Pipeline Record** Triggers when a pipeline record is updated. - Action **Add note** Adds a note to a Bigin contact, company, pipeline record, product, task, event or call. - Action **Add tags to record** Add tags to a record. - Action **Create Call** Adds a new call record (logged or scheduled call) in Bigin. - Action **Create Company** Creates a new company - Action **Create Contact** Creates a new contact. - Action **Create Event** Creates a new event. - Action **Create or Update Company** Creates a company in Bigin, or updates the existing company when one already matches on the company's unique fields (by default the company name). - Action **Create or Update Contact** Creates a contact in Bigin, or updates the existing contact when one matches on the duplicate-check fields (such as email). - Action **Create or Update Pipeline Record** Creates a pipeline record (deal) in Bigin, or updates the existing one that matches on its unique fields (the deal name by default). - Action **Create Pipeline Record** Adds a new pipeline record (deal) to Bigin in the chosen sub-pipeline and stage. - Action **Create Product** Creates a new product. - Action **Create Task** Creates a new task. - Action **Delete company** Deletes a company (Accounts module record) from Bigin. - Action **Delete contact** Deletes a contact from Bigin by its ID. - Action **Delete pipeline record** Deletes a pipeline record (deal) from Bigin by its ID. - Action **Delete Product** deletes a product record from the Bigin Products module (Bigin v2 Delete Records API, same shape as the connector's Delete contact / Delete company ops). - Action **Delete task** Deletes a task from Bigin by its ID. - Action **Get company** Fetches a company by ID. An error occurs if the company is not found. - Action **Get contact** Retrieves the full details of a single Bigin contact by its record ID, including any custom fields. - Action **Get pipeline record** Retrieves one Bigin pipeline record (deal) by its ID, including its custom fields. - Action **Get Records Using COQL Query** Runs a COQL SELECT query against a Bigin module (Contacts, Accounts, Pipelines, Products, Calls, Events, Tasks) and returns the matching records. - Action **Get Task** Returns one Bigin task by its ID, with its subject, status, priority and owner. - Action **List Notes** Returns the notes attached to a Bigin record, such as a company, contact or pipeline record. - Action **Search Company** Returns the Bigin companies that match a search word, email address, phone number, or field criteria. - Action **Search Contact** Returns the Bigin contacts that match a search word, email address, phone number or field criteria. - Action **Search Event** Search Bigin events by a word, email, phone number or field criteria and return the matching events. - Action **Search Pipeline Record** Returns the pipeline records (deals) that match a search word, email, phone number or field criteria. - Action **Search Product** Returns the products that match a search word, email, phone number or field criteria. - Action **Search Task** Searches Bigin tasks by word, email, phone or field criteria and returns the matches. - Action **Update Company** Updates an existing company (Accounts module) in Bigin. Only the fields you fill in are changed. - Action **Update Contact** Updates an existing contact in Bigin. Only the fields you fill in are changed; blank fields are left as they are. - Action **Update Event** Updates an existing event - Action **Update Pipeline Record** Updates an existing pipeline record (deal) in Bigin. Only the fields you fill in are changed. - Action **Update Product** Updates an existing product in Bigin. Only the fields you fill in are changed. - Action **Update Task** Updates a new task. - Trigger **New Authentication** Triggers every time a user signs in. - Trigger **New Contact Us Submission** Triggers when a user submits the Contact Us tool. - Trigger **New Custom Fields** Triggers when a user submits the Custom Fields for Registration. - Trigger **New Custom User Event** Triggers when a user subscribes to custom events, selected in the triggers section below. - Trigger **New Email Captured** Triggers when a user enters their email address, or signs in with SSO for the first time. - Trigger **New Profile Verified** Triggers when a user signs in for the first time. - Action **Add contact us submission** Records a Contact Us submission from a visitor's device in a Bread & Butter app. - Action **Add event** Records an event (such as a page view or custom event code) for a device in a Bread & Butter app. - Action **Add form submission** Records a form submission from a visitor's device in a Bread & Butter app, capturing their email, name and any extra form fields. - Action **Add lead list** Creates a lead list in a Bread & Butter app from a set of leads, returning the new list with its lead count and credit quote. - Action **Add tag** Creates a new tag in a Bread & Butter app. - Action **Add user custom values** Saves custom field values (key/value pairs) for a visitor in a Bread & Butter app. - Action **Create custom event definition** Creates a custom event definition in a Bread & Butter app, which users can then trigger and which can be subscribed to. - Action **Create webhook** Subscribes a webhook URL to a Bread & Butter event so Bread & Butter posts each new occurrence to it. Returns the id of the new subscription. - Action **Delete tag** Deletes a tag from a Bread & Butter app. - Action **Get credit balance** Returns the credit balance for a Bread & Butter app, including credits used this period, the monthly allowance and pending enrichments. - Action **Get device profile** Returns the sign-in options and the visitor's profile state for one registered device. - Action **Get lead list** Returns a Bread & Butter lead list by its ID, including its processing status, lead counts and credit usage. - Action **Identify user** Identifies an anonymous visitor's device as a known person in a Bread & Butter app by attaching their email address and name. - Action **List app triggers** Returns the triggers set up in a Bread & Butter app, including webhook subscriptions, with their kind, filters and activity state. - Action **List custom event definitions** Returns the event definitions configured in a Bread & Butter app, optionally filtered to enabled or disabled ones. - Action **List Events** Returns the events recorded in a Bread & Butter app — sign-ins, page views, custom events, form submissions and more — optionally narrowed to one user or a date range. - Action **List lead lists** Returns all lead lists in a Bread & Butter app, including each list's status, lead counts and credit usage. - Action **List tags** Returns every tag defined in a Bread & Butter app, with each tag's id and name. - Action **List user events** Returns the page views and events (sign-ins, custom events, form submissions and more) a user recorded during one of their sessions in a Bread & Butter app. - Action **List users** Returns the users (visitors and leads) recorded in a Bread & Butter app, optionally narrowed to one email address or user state. - Action **List user sessions** Lists the sessions of one Bread & Butter user, newest first, with each session's ID, start time, location, device and page view count. - Action **Record external authentication** Records that a visitor signed in through your own login system, linking their device to the user with that email address. - Action **Register device** Registers a new visitor device in a Bread & Butter app and returns its device ID. - Action **Update user lead status** Updates a user's lead status in a Bread & Butter app by setting their lead status rank. ## Each app on its own - [ **Bigin by Zoho CRM** Bigin is a sales pipeline management software that lets you manage deals, track activities and keep all the...](https://apiant.ai/connections/bigin-by-zoho-crm) - [ **Bread & Butter** Augment your lead funnel with first-party data.](https://apiant.ai/connections/bread-butter) Reviews ## What our customers say ## More from Bigin by Zoho CRM - [ **Bigin by Zoho CRM to Zoho Campaigns** Zoho Campaigns lets you send email and social media campaigns to your subscribers.](https://apiant.ai/connect/bigin-by-zoho-crm-to-zoho-campaigns) - [ **Bigin by Zoho CRM to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/bigin-by-zoho-crm-to-hubspot) - [ **Bigin by Zoho CRM to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/bigin-by-zoho-crm-to-salesforce) - [ **Bigin by Zoho CRM to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/bigin-by-zoho-crm-to-slack) - [ **Bigin by Zoho CRM to Google Sheets** Google Sheets](https://apiant.ai/connect/bigin-by-zoho-crm-to-google-sheets) - [ **Bigin by Zoho CRM to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/bigin-by-zoho-crm-to-gmail) ## More into Bread & Butter - [ **ActiveCampaign to Bread & Butter** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-bread-butter) - [ **Airtable to Bread & Butter** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-bread-butter) - [ **Asana to Bread & Butter** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/asana-to-bread-butter) - [ **2Chat to Bread & Butter** 2Chat is a conversational commerce automation tool for WhatsApp, Instagram, Messenger, and SMS.](https://apiant.ai/connect/2chat-to-bread-butter) - [ **3Scribe to Bread & Butter** 3Scribe is the most accurate, automated text transcription available.](https://apiant.ai/connect/3scribe-to-bread-butter) - [ **5pm to Bread & Butter** 5pm is an online project management tool for teams.](https://apiant.ai/connect/5pm-to-bread-butter) Questions ## Bigin by Zoho CRM and Bread & Butter, answered ### ### What can start an automation from Bigin by Zoho CRM? Any of Bigin by Zoho CRM's 7 triggers in the catalog, including New Event, New Pipeline Record, New Product and New Task. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Bread & Butter when something happens in Bigin by Zoho CRM? Any of Bread & Butter's 24 actions, including Create custom event definition, Create webhook, Update user lead status and Add contact us submission. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Bread & Butter to Bigin by Zoho CRM? Yes. When something happens in Bread & Butter, your agent can act in Bigin by Zoho CRM too. This page covers both directions: Bread & Butter's triggers and Bigin by Zoho CRM's actions are listed here as well. ### ### Do I have to build a connector for Bigin by Zoho CRM or Bread & Butter? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Bigin by Zoho CRM and Bread & Butter without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.