Integration
Connect Bento and SEMrush
When New Tag fires in Bento, your agent runs Create Project in SEMrush, or Completed Site Audit in SEMrush to Update email template in Bento. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Bento and SEMrush to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Bento and SEMrush can do together
From Bento to SEMrush
When New Tag in Bento
then Create Project in SEMrush
When New Tag in Bento
then List Projects in SEMrush
From SEMrush to Bento
When Completed Site Audit in SEMrush
then Update email template in Bento
When Completed Site Audit in SEMrush
then Create or Update User in Bento
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Bento and SEMrush
Triggers and actions 2 triggers · 29 actions
Trigger
New TagTriggers when a new tag is created on your Bento site.
Action
Add broadcastCreates a broadcast email draft in Bento, optionally scheduled and approved for sending to tagged or segmented subscribers.
Action
Create FieldCreates a custom subscriber field on your Bento site.
Action
Create or Update UserCreates a Bento subscriber, or updates the name of an existing one, by email address.
Action
Create or Update User and Apply TagCreates or updates a Bento subscriber by email and applies one or more tags, without triggering Flows.
Action
Create or Update User and Apply Tag (Trigger Flows)Applies a tag to a Bento subscriber (creating them if needed) through an event, so any Flows listening for that tag start.
Action
Create TagCreates a tag on your Bento site.
Action
Delete tagDiscards a tag in Bento by name (running it on an already-discarded tag restores it).
Action
Fetch Site MetricsReturns your Bento site's user, subscriber and unsubscriber counts.
Action
Fetch SubscriberReturns a Bento subscriber's details, tags and custom fields by email address.
Action
Get email templateReturns one email template, including its name, subject and HTML content.
Action
Get segmentReturns one segment, including its name, description and filter definition.
Action
Import subscribersQueues up to 1,000 subscribers for import or update in Bento. Imports do not trigger automations.
Action
List BroadcastsReturns one page of Bento broadcasts with the chosen status, including their send stats.
Action
List FieldsReturns every custom subscriber field on your Bento site.
Action
List segmentsReturns all segments in your Bento site.
Action
List sequencesReturns the sequences on your Bento site, including each sequence's email templates.
Action
List TagsReturns every tag on your Bento site.
Action
List workflowsReturns all workflows on the Bento site, with their name, status and email templates.
Action
Remove Tag from SubscriberRemoves a tag from a Bento subscriber by email.
Action
Track Subscribe EventSubscribes or unsubscribes a Bento subscriber by email.
Action
Update email templateUpdates the subject, HTML content, or editor type of a Bento email template.
Action
Update Subscriber FieldSets one custom field value on a Bento subscriber.
Action
Validate EmailChecks whether an email address looks valid and deliverable.
Trigger
Completed Site AuditTriggers when a Site Audit finishes for a project, giving the new snapshot ID and finish time.
Action
Create ProjectCreates a new Semrush project for a website and returns its project ID.
Action
Get Overview ReportReturns the overview report of one Site Audit snapshot: site health score and the errors, warnings and notices found.
Action
Get Site Audit Campaign InfoReturns the Site Audit campaign summary for a project: status, error/warning/notice counts, pages crawled and audit dates.
Action
List ProjectsReturns all Semrush projects in your account, with each project's ID, name and website.
Action
List Site Audit SnapshotsReturns the finished Site Audit snapshots for a project, each with its snapshot ID and finish time.
Action
Re-Crawl a Site Audit CampaignStarts a new Site Audit crawl for an existing campaign and returns the new snapshot ID.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Bento and SEMrush, answered
What can start an automation from Bento?
Any of Bento's 1 trigger in the catalog, including New Tag. Describe the moment in plain language and your agent picks the right one.
What can your agent do in SEMrush when something happens in Bento?
Any of SEMrush's 6 actions, including Create Project, Get Overview Report, Get Site Audit Campaign Info and List Projects. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from SEMrush to Bento?
Yes. When something happens in SEMrush, your agent can act in Bento too. This page covers both directions: SEMrush's triggers and Bento's actions are listed here as well.
Do I have to build a connector for Bento or SEMrush?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Bento and SEMrush without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.