---
title: "Connect Attio and Groove - APIANT.ai"
description: "When \"List Entry Created\" fires in Attio, your agent runs \"Add label to ticket\" in Groove."
canonical: "https://apiant.ai/connect/attio-to-groove"
---

# Connect Attio and Groove

When **List Entry Created** fires in [Attio](https://apiant.ai/connections/attio), your agent runs **Add label to ticket** in [Groove](https://apiant.ai/connections/groove), or **Customer Added** in Groove to **Create or Update List Entry by Parent Record** in Attio. Describe the whole flow and it is built, tested on every scenario and kept running.

Attio **7** triggers Attio **13** actions Groove **9** triggers Groove **15** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Attio and Groove to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Attio and Groove can do together

### From Attio to Groove

- When **List Entry Created** in Attio then **Add label to ticket** in Groove
- When **List Entry Updated** in Attio then **Add message** in Groove

### From Groove to Attio

- When **Customer Added** in Groove then **Create or Update List Entry by Parent Record** in Attio
- When **Note Added** in Groove then **Create Note** in Attio

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Attio and Groove

## Triggers and actions 16 triggers · 28 actions

- Trigger

**List Entry Created**

Triggered when a record is added to an Attio list. Attio registers and removes the webhook automatically when the automation is turned on and off.

- Trigger

**List Entry Deleted**

Triggers when a record is removed from a list in Attio, giving you the deleted list entry's ID along with the list and the parent record it pointed at.

- Trigger

**List Entry Updated**

Triggers when a list attribute on an existing Attio list entry is changed, giving you the entry, the list, the parent record and the attribute that changed.

- Trigger

**Record Created**

Triggers when a new record is created in Attio, giving you the new record's ID and the object it belongs to.

- Trigger

**Record Deleted**

Triggers when a record is deleted in Attio, giving you the deleted record's ID and the object it belonged to.

- Trigger

**Record Updated**

Triggers when an attribute on an Attio record changes, giving you the record, the object it belongs to and the attribute that changed.

- Trigger

**Task Created**

Triggers when a new task is created in Attio, giving you the new task's ID and who created it.

- Action

**Create List Entry**

Adds a record to an Attio list as a new list entry and returns the entry.

- Action

**Create Note**

Creates a note on an Attio record and returns the new note.

- Action

**Create or Update List Entry by Parent Record**

Adds a record to an Attio list, or updates its existing entry if it is already on the list.

- Action

**Create or Update Record**

Creates a record in Attio, or updates the existing record that matches on the chosen field.

- Action

**Create Record**

Creates a new record on the chosen Attio object and returns it.

- Action

**Create Storage Location**

Attaches a folder to an Attio record — either a folder stored in Attio or one linked from Dropbox, Box, Google Drive or OneDrive.

- Action

**Create Task**

Creates a task in Attio, optionally linked to a record and assigned to a workspace member.

- Action

**Delete List Entry**

Removes an entry from an Attio list.

- Action

**Find List Entries**

Returns the entries on an Attio list.

- Action

**Find Records**

Searches records on the chosen Attio object and returns the matches.

- Action

**Update List Entry**

Updates the list-specific field values on an existing Attio list entry. Fields you leave blank are left untouched.

- Action

**Update Record**

Updates the field values on an existing Attio record. Fields you leave blank are left untouched.

- Action

**Update Task**

Updates an existing Attio task's due date, done state, linked records or assignee. Anything you leave blank stays as it is. Attio does not allow the task's text to be changed.

- Trigger

**Agent Replied**

Triggers when an agent replies to a ticket.

- Trigger

**Customer Added**

Triggers when a customer is created.

- Trigger

**Customer Replied**

Triggers when a customer replies to a ticket.

- Trigger

**Note Added**

Triggers when a note is added to a ticket.

- Trigger

**Ticket Assigned**

Triggers when a ticket is assigned.

- Trigger

**Ticket Closed**

Triggers when a ticket is closed.

- Trigger

**Ticket Opened**

Triggers when a ticket is opened.

- Trigger

**Ticket Started**

Triggers when a new ticket is created.

- Trigger

**Ticket Tagged**

Triggers when a ticket is tagged.

- Action

**Add label to ticket**

Adds one or more labels to a Groove ticket, keeping its existing labels, and returns the updated ticket.

- Action

**Add message**

Adds a new message (reply or private note) to an existing Groove ticket.

- Action

**Add Note**

Adds a private note to a Groove ticket, visible only to agents.

- Action

**Change Assigned Agent**

Assigns a Groove ticket to a different agent, identified by the agent's email address.

- Action

**Change Ticket Mailbox**

Moves a ticket into a different mailbox.

- Action

**Change Ticket State**

Changes the state of a Groove ticket (unread, opened, pending, closed or spam).

- Action

**Close Ticket**

Closes a Groove ticket by setting its state to closed.

- Action

**Create New Ticket**

Creates a new ticket in Groove from a customer or agent, with its first message.

- Action

**Get customer**

Returns one Groove customer, looked up by email address, including their contact details and custom attributes.

- Action

**Get ticket**

Returns a single Groove ticket by its ticket number.

- Action

**List agents**

Returns the agents on your Groove account, optionally limited to one group.

- Action

**List mailboxes**

Returns all mailboxes in the Groove account, with each mailbox's name and email address.

- Action

**List messages**

Returns the messages and notes on a Groove ticket.

- Action

**Reopen Ticket**

Reopens a Groove ticket by setting its state to opened.

- Action

**Update customer**

Updates a customer's profile details, such as name, company, title and contact info, identified by their email address.

## Each app on its own

- [ **Attio** Attio is the CRM of the future: data-driven, completely customizable and intuitively collaborative.](https://apiant.ai/connections/attio)
- [ **Groove** The simple helpdesk for SaaS and eCommerce businesses.](https://apiant.ai/connections/groove)

Reviews

## What our customers say

## More from Attio

- [ **Attio to Amplitude** Amplitude is a product analytics service that makes it easier for companies to understand user behavior...](https://apiant.ai/connect/attio-to-amplitude)
- [ **Attio to Chargebee** Chargebee is a subscription management and recurring billing solution used by businesses to customize...](https://apiant.ai/connect/attio-to-chargebee)
- [ **Attio to Dreamdata** Dreamdata is a B2B revenue attribution platform.](https://apiant.ai/connect/attio-to-dreamdata)
- [ **Attio to Fibery** Fibery is the first work management software that fits and grows with your company.](https://apiant.ai/connect/attio-to-fibery)
- [ **Attio to SignWell** SignWell is a secure electronic signature platform for an intuitive, faster, and affordable legally binding...](https://apiant.ai/connect/attio-to-signwell)
- [ **Attio to TypeSafe** TypeSafe's Jev model answers typed questions about a piece of content and tells you how certain it is.](https://apiant.ai/connect/attio-to-typesafe)

## More into Groove

- [ **Google Sheets to Groove** Google Sheets](https://apiant.ai/connect/google-sheets-to-groove)
- [ **Gmail to Groove** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-groove)
- [ **Google Calendar to Groove** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-groove)
- [ **Google Drive to Groove** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-groove)
- [ **ActiveCampaign to Groove** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-groove)
- [ **Airtable to Groove** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-groove)

Questions

## Attio and Groove, answered

###

### What can start an automation from Attio?

Any of Attio's 7 triggers in the catalog, including List Entry Created, List Entry Updated, Record Created and Record Updated. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Groove when something happens in Attio?

Any of Groove's 15 actions, including Create New Ticket, Update customer, Add label to ticket and Add message. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Groove to Attio?

Yes. When something happens in Groove, your agent can act in Attio too. This page covers both directions: Groove's triggers and Attio's actions are listed here as well.

###

### Do I have to build a connector for Attio or Groove?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Attio and Groove without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
