---
title: "Connect Ambivo to Frase - APIANT.ai"
description: "When \"Contact Status Updated\" fires in Ambivo, your agent runs \"Add brief\" in Frase."
canonical: "https://apiant.ai/connect/ambivo-to-frase"
---

# Connect Ambivo to Frase

When **Contact Status Updated** fires in [Ambivo](https://apiant.ai/connections/ambivo), your agent runs **Add brief** in [Frase](https://apiant.ai/connections/frase). Describe the whole flow and it is built, tested on every scenario and kept running.

Ambivo **4** triggers Ambivo **20** actions Frase **16** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Ambivo and Frase to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Ambivo can start in Frase

- When **Contact Status Updated** in Ambivo then **Add brief** in Frase
- When **Lead Status Updated** in Ambivo then **Add topic cluster** in Frase

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Ambivo and Frase

## Triggers and actions 4 triggers · 36 actions

- Trigger

**Contact Status Updated**

Triggers when the status of a contact is updated.

- Trigger

**Lead Status Updated**

Triggers when the status of a lead is updated.

- Trigger

**New Contact**

Triggers when a new contact record is created.

- Trigger

**New Lead**

Triggers when a new lead is created.

- Action

**Add account**

/crm/accounts on fapi.ambivo.com. Creates a company account.

- Action

**Add appointment**

/reports/appointments on fapi.ambivo.com.

- Action

**Add invoice**

/crm/invoices on fapi.ambivo.com.

- Action

**Add order**

/crm/orders on fapi.ambivo.com.

- Action

**Add task**

/crm/tasks on fapi.ambivo.com.

- Action

**Create Contact**

Creates a New Contact or returns an updated contact.

- Action

**Create Lead**

Creates a New Lead or returns an updated lead.

- Action

**Delete task**

/crm/tasks/{task_id} on fapi.ambivo.com.

- Action

**List accounts**

/crm/accounts on fapi.ambivo.com.

- Action

**List appointments**

Lists appointments in the Ambivo account.

- Action

**List contacts**

/crm/contacts on fapi.ambivo.com.

- Action

**List invoices**

Lists invoices with optional MongoDB-style match_filter_dict, sort and created-date range; returns the invoice records.

- Action

**List leads**

/crm/leads on fapi.ambivo.com.

- Action

**List orders**

Lists orders with optional MongoDB-style match_filter_dict, sort and created-date range; returns the order records.

- Action

**Update account**

/crm/accounts/{account_id} on fapi.ambivo.com.

- Action

**Update contact**

/crm/contacts/{contact_id} on fapi.ambivo.com. Updates fields of a contact.

- Action

**Update invoice**

/crm/invoices/{invoice_id} on fapi.ambivo.com.

- Action

**Update lead**

/crm/leads/{lead_id} on fapi.ambivo.com. Updates fields of a lead.

- Action

**Update order**

/crm/orders/{order_id} on fapi.ambivo.com.

- Action

**Update task**

/crm/tasks/{task_id} on fapi.ambivo.com.

- Action

**Add brief**

Creates a Frase content brief from a completed research session. The brief is created with a pending status and its outline is generated in the background; if a brief already exists for the research session, that brief is returned instead.

- Action

**Add topic cluster**

Creates a topic cluster in Frase, either org-wide or scoped to one of your sites.

- Action

**Add tracked prompt**

Add a new prompt for Frase to track for AI visibility across AI answer engines.

- Action

**Analyze SERP**

Analyzes the Google search results for a keyword, returning organic results, the AI Overview and its sources, People Also Ask questions, and related searches.

- Action

**Delete content**

Moves a content article to the trash in Frase (soft delete). Trashed content can be restored later.

- Action

**Generate content**

Starts generating an article from an existing Frase brief. Generation runs in the background; the returned content id can be used to check its progress.

- Action

**Get audit**

Retrieve a site audit's details and summary, optionally including the audited pages.

- Action

**Get brief**

Retrieve a Frase brief by its ID, including its outline sections.

- Action

**Get content**

Retrieve a specific Frase content article by its ID, including its body, metadata, and SEO/GEO/E-E-A-T scores.

- Action

**Get research**

Retrieve a specific Frase research session by its ID, including its status, summary, findings, sources and type-specific research data.

- Action

**List sites**

Lists the websites associated with your Frase organization.

- Action

**List topic clusters**

Lists the organization's topic clusters, optionally limited to one site.

- Action

**Start audit**

Start a new site audit on one of your Frase sites.

- Action

**Start research**

Start AI-powered research on a topic in Frase. Research runs asynchronously; the returned research id can be used to check progress and read the results.

- Action

**Update brief**

Update a Frase brief's metadata (topic, keywords, content type, intent, word count, tone, audience, guardrails) and/or replace its outline.

- Action

**Update content**

Updates a Frase content article's title, body, status, SEO metadata, or target keywords. Fields left blank are not changed.

## Each app on its own

- [ **Ambivo** Ambivo Business Platform support CRM, Payment and Telephony solution for growing business.](https://apiant.ai/connections/ambivo)
- [ **Frase** SEO content platform that researches, drafts, optimizes, and publishes articles and tracks AI search...](https://apiant.ai/connections/frase)

Reviews

## What our customers say

## More from Ambivo

- [ **Ambivo to Echoes** Quotes From Around The World](https://apiant.ai/connect/ambivo-to-echoes)
- [ **Ambivo to Fillout Forms** Create powerful forms, surveys and quizzes your audience will answer with Fillout Forms.](https://apiant.ai/connect/ambivo-to-fillout-forms)
- [ **Ambivo to Form Io** Form-builder platform that auto-generates REST APIs for form submissions, data validation, and workflow...](https://apiant.ai/connect/ambivo-to-form-io)
- [ **Ambivo to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/ambivo-to-hubspot)
- [ **Ambivo to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/ambivo-to-salesforce)
- [ **Ambivo to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/ambivo-to-slack)

## More into Frase

- [ **HubSpot to Frase** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-frase)
- [ **Salesforce to Frase** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-frase)
- [ **Slack to Frase** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-frase)
- [ **Google Sheets to Frase** Google Sheets](https://apiant.ai/connect/google-sheets-to-frase)
- [ **Gmail to Frase** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-frase)
- [ **Google Calendar to Frase** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-frase)

Questions

## Ambivo and Frase, answered

###

### What can start an automation from Ambivo?

Any of Ambivo's 4 triggers in the catalog, including Contact Status Updated, Lead Status Updated, New Contact and New Lead. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Frase when something happens in Ambivo?

Any of Frase's 16 actions, including Update brief, Update content, Add brief and Add topic cluster. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Frase to Ambivo?

Frase has no triggers in the catalog today, so automations start in Ambivo. If you need the other direction, ask: your agent reads Frase's API documentation and adds it.

###

### Do I have to build a connector for Ambivo or Frase?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Ambivo and Frase without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
