Integration
Connect Act-On and FormBackend
When New Contact fires in Act-On, your agent runs Create Form in FormBackend, or New Form Submission in FormBackend to Add Contact to Marketing List in Act-On. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Act-On and FormBackend to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Act-On and FormBackend can do together
From Act-On to FormBackend
When New Contact in Act-On
then Create Form in FormBackend
When New or Updated Contact in Act-On
then Get Form in FormBackend
From FormBackend to Act-On
When New Form Submission in FormBackend
then Add Contact to Marketing List in Act-On
When New Form Submission in FormBackend
then Create Contact in All Contacts in Act-On
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Act-On and FormBackend
Triggers and actions 3 triggers · 29 actions
Trigger
New ContactTriggers when a new contact is added to All Contacts.
Trigger
New or Updated ContactTriggers when a contact in All Contacts is added or changed.
Action
Add Contact to Marketing ListAdds a contact record to an Act-On marketing list.
Action
Create Contact in All ContactsCreates a new contact in Act-On All Contacts.
Action
Delete Contact by EmailDeletes the contacts with this email address from All Contacts.
Action
Delete Contact from Marketing ListDeletes a contact record from a marketing list.
Action
Find Contacts by EmailFinds the contacts in All Contacts with this email address.
Action
Get ContactReturns one contact from All Contacts by its ID.
Action
Get Contact from Marketing ListReturns one contact record from a marketing list.
Action
Get Message ReportReturns the delivery and engagement report of a sent message.
Action
Get SegmentReturns one segment of All Contacts.
Action
List CampaignsReturns the campaigns in the account.
Action
List ContactsReturns contacts from All Contacts, optionally only those created or updated after a time.
Action
List Email SendersReturns the email senders defined in the account.
Action
List FormsReturns the forms in the account, grouped by folder.
Action
List Marketing ListsReturns the marketing lists in the Act-On account.
Action
List MessagesReturns the email messages in the account.
Action
List ProgramsReturns the automated programs in the account, grouped by folder.
Action
List SegmentsReturns the segments of All Contacts.
Action
Remove Contact from Direct Select SegmentRemoves a contact from a direct select segment in All Contacts.
Action
Send MessageSends an existing template or draft message to one or more lists.
Action
Update Contact in Marketing List by Record IDUpdates a contact record in a marketing list by its record ID.
Action
Update or Create Contact in All Contacts by EmailUpdates the contact with this email in All Contacts, or creates it if none matches.
Action
Update or Create Contact in All Contacts by External IDUpdates the contact with this external ID in All Contacts, falling back to an email match, or creates it.
Action
Update or Create Contact in Marketing List by EmailUpdates the contact with this email in a marketing list, or adds it if it is not there.
Trigger
New Form SubmissionTriggers when a new submission arrives on the chosen FormBackend form.
Action
Create FormCreates a new form in FormBackend and returns it, including the identifier used in its submission URL.
Action
Delete FormDeletes a FormBackend form along with all of its submissions.
Action
Delete SubmissionMoves a FormBackend submission to the form's trash.
Action
Get FormReturns one FormBackend form's settings and submission count.
Action
List FormsReturns all forms in your FormBackend account with their identifiers and submission counts.
Action
List SubmissionsReturns submissions for a FormBackend form, optionally filtered by date range or spam/trash.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from Act-On
Act-On to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
Act-On to SalesforceSalesforce is a leading enterprise customer relationship management (CRM) platform.
Act-On to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Act-On to Google SheetsGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Act-On to GmailGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Act-On to Google CalendarGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
More into FormBackend
ActiveCampaign to FormBackendActiveCampaign is a marketing automation, email marketing, and CRM platform.
Airtable to FormBackendOrganize anything with Airtable, a modern database created for everyone.
Asana to FormBackendAsana is a collaborative information manager for workspace.
ClickUp to FormBackendClickUp is an all-in-one app to plan, track, and manage your work in a beautifully intuitive environment.
Discord to FormBackendDiscord is an all-in-one voice and text chat for gamers.
Brevo to FormBackendBrevo is the leading CRM suite designed to cultivate long-term customer relationships and help businesses...
Questions
Act-On and FormBackend, answered
What can start an automation from Act-On?
Any of Act-On's 2 triggers in the catalog, including New Contact and New or Updated Contact. Describe the moment in plain language and your agent picks the right one.
What can your agent do in FormBackend when something happens in Act-On?
Any of FormBackend's 6 actions, including Create Form, Get Form, List Forms and List Submissions. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from FormBackend to Act-On?
Yes. When something happens in FormBackend, your agent can act in Act-On too. This page covers both directions: FormBackend's triggers and Act-On's actions are listed here as well.
Do I have to build a connector for Act-On or FormBackend?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Act-On and FormBackend without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.